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AMA Social Media
Project type
Social Media Content Creation
Date
May 2023-2024
Location
Big Rapids, MI
During my time as the Vice President of Communications at Ferris State University's AMA Chapter, I was responsible for designing and creating social media posts aimed at increasing engagement, promoting events, and raising awareness of our initiatives. I designed content for Instagram, Facebook, and Twitter, ensuring alignment with AMA's mission and branding.
My Contributions:
Content Design: Created visually engaging social media posts using tools like Canva and Adobe Spark, ensuring the graphics were in line with AMA's branding and voice.
Event Promotion: Developed and shared posts to promote events like guest speakers, workshops, and networking opportunities for students.
Brand Awareness: Designed posts that highlighted the achievements of AMA members, upcoming events, and AMA-related news to maintain a consistent online presence.
Performance Tracking: Analyzed engagement metrics (likes, comments, shares) to assess the effectiveness of content and adjust strategies.
Note: These posts were designed during my role as Vice President of Communications for the AMA Chapter at Ferris State University.
